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The new wholesale architects
All change in medicines supply – why the
Pfizer distribution deal marks an industry
changing moment. By Musa Dhalla

A storm in a teacup?
Distribution – the revolution begins with Pfizer. Lynne Taylor reports

Where do advertising agencies go now?
Healthcare advertising agencies need strong strategic thinking and deep customer insight, says Adam Fleming

The communications hurdle
Aline Beresford, Chair of the HCA Benchmarking Sub-Committee, explores the common challenges facing healthcare communicators
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