The end of information rationing
Mark Greener talks to Scott Ratzan MD, a member of the EU High Level Pharmaceutical Working Group on information to Patients, on ending the rationing of health information
Recapturing the vision
How the pharmaceutical industry can regain the public’s trust, by Peter Claude and Brian Riewerts of PricewaterhouseCoopers’ pharmaceutical
and life sciences advisory services group
WANTED: Pharma PR people
The pharmaceutical PR industry is booming, but many companies are facing problems with recruitment. Ian Hall asks why this is so?
A bitter PIL to swallow
Mark Greener finds the most effective, best- tolerated drug is useless unless patients take their medicine as directed
|