New hires from Bisector 2 and Tonic

Independent PR and medical education consultancy, 90TEN, has appointed Willoughby Badger as an Account Director, Deepa Patel as an Account Manager and Anna Reidinger as an Assistant Account Executive into the agency's PR division.

Badger joins from inVentiv Health agency Biosector 2, where he held responsibility for global advocacy programs. Prior to Biosector 2, Badger began his career on the Chandler Chicco Companies graduate scheme and was a finalist for the 2013 Communique Young Communicator of the Year Award.

Patel moves to 90TEN following three years at Tonic Life Communications, where she worked on international accounts spanning oncology, neurology and medical devices. Prior to this, she served as a clinical trials data manager for Coventry and Warwickshire NHS Trust.

Reidinger has recently graduated with a first class honours degree in biomedical science and previously conducted research into HIV at the prestigious Chelsea and Westminster Hospital in London.