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January 17, 2013
Nine out of 10 clinical trials meet their patient enrolment goals, but meeting those targets typically means that drug developers need to nearly double their original timelines, new research shows.
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July 24, 2012
Half of all healthcare professionals interviewed for a new study say they believe their country's current government has prioritised their medical specialty as a result of campaigning by patient organisations.
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April 30, 2012
Pharmaceutical companies, particularly European drugmakers, rank among the world’s best corporate communicators online, according to a new analysis
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March 20, 2012
GlaxoSmithKline has signed a deal with India's Infosys and UK firm Fabric Worldwide to analyse responses to the drug giant's digital output, improving its use of social media and other online activities
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December 21, 2011
A report from market researchers at Cegedim Strategic Data comparing the ranking of pharmaceutical companies' spend on traditional promotional channels to their presence on Facebook and Twitter, puts Pfizer at the top for both
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October 25, 2011
Neglect of the ABPI Code of Practice's principles covering industry communications with patients is an "emerging trend" - and this is a big problem, a leading expert has warned.
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October 21, 2011
Despite healthcare related topics being one of the top search categories online, pharma is not leveraging the potential of the World Wide Web, a Google expert has said.
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September 01, 2011
Social media and online networks could be of particular value in initiating, and recruiting patients for, studies of sometimes neglected rare medical conditions, US-based non-profit Mayo Clinic has found.
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July 28, 2011
E-Patients are a huge untapped population of potential clinical trial participants, with more than 80% of patients online wanting to take part, a new survey has found.
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July 26, 2011
Genetic profiling, infectious disease mapping, digital implants, and talking medicine cabinets – these are but some of the 20 future scenarios Ogilvy CommonHealth Worldwide has forecast in a new report.
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