PharmaTimes -
December 2014

December edition of PharmaTimes out now

SmartTech

Holograms in healthcare
These visual projections are coming to a healthcare space near you

How to...
Prepare a market pre-launch
Top tips on successfully preparing a drug for market

Business Insight
Takeda aims for best in class
Market access and a greater focus on specialist medicines are key to Takeda UK’s drive to be best in class for employees and customers

Cover story: patients
Practice what you preach 
Is pharma walking the walk when it comes to patient centricity?

ABPI Code
Dosh for docs
New rules on disclosing pharma payments to doctors are about to come into force. So what can we expect? 

Health focus
Diabetes at a glance
What’s hot in the burgeoning field of diabetes 

NHS policy
A clear vision
Instead of finger-pointing and blame, the three major parties should find consensus on how the long-term stability of the NHS can be assured

Innovative partnerships
Overcoming inertia
Fully involving patients in the drug development process will soon be a given 

Patient Files
“Things happen when we sit down as equals”
A Parkinson’s disease patient talks of the empowered patient and unmet needs

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