Commercial Cross Functional Team of the Year
A team up to 5 people with responsibilities across multiple disciplines within the commercial marketing mix.
Working together in a one-day challenge – you will need to demonstrate current best practice, strategically and objectively to maximise the product take up to market.
You will be given a case study to prepare for a challenging business simulation. As a team your roles and functions will overlap and you will need to be able to react quickly to the requirements of the challenge. Market access, budget management and a clear communications path will form a part of what you will be tested on the day. This is an exciting opportunity to showcase how your team can deliver the very best at the cutting edge of pharmaceutical marketing today.
National Market Access Lead of the Year
A new category for 2017 – to enter this category you will need to demonstrate a good understanding of best practice in market access and be able to link the requirements at global level:
- Value identification
- Value Creation
- Value communication
To be able to deliver the required commercial outcome you will be bringing the above together
New Marketer of the Year (0-3 years)
For marketers with up to 3 years’ experience. This category will test your understanding of the basic requirements of the marketing planning process as well its implementation. A clear understanding of the tactical and operational processes will form part of how you will be judged on the day.
Marketer of the Year (4 years plus)
You should have more than 4 years’ experience within a marketing function. You will have strategic responsibility as well as having a thorough knowledge of the operational and tactical elements of the role. You will be able to demonstrate excellent marketing competencies and be able to steer your product strategy in the future.
Someone who is not currently in a marketing role but wishes to make that move into marketing in the future.
If you have any questions about the categories above and you want to double check that you are entering the most relevant category, then please email: firstname.lastname@example.org and he will arrange a time to talk you through the process in more detail.
Don’t forget you can enter more than one category – you can enter a single category and also participate in the Commercial Cross-Functional Team – and have the chance to put yourself at the very top of the game in pharmaceutical Marketing Excellence.
We look forward to receiving your entries soon.