The Value Exchange
Simon Grime, of Wilmington Healthcare, explains the principles of exchanging value with customers to gain trust and consent
4th December 2019
Thought Leadership
Continuity in a time of uncertainty
Tony Cordrey, vice president of European Strategic Operations Accord Healthcare, stresses the importance of ensuring consistency and continuity in medicines supply
28th October 2019
Paving the way
Is Europe catching up (or pioneering the way) in digital therapeutics?
28th October 2019
Once Upon A Time…
Emma Knott, associate director and head of Social Media at Publicis Resolute, says there’s power in pharma’s core narrative
28th October 2019
Emotional pathways – the road less travelled
Duncan Arbour, SVP Innovation, Syneos Health Communications Europe, on the need for being faster to what really matters - finding the right protocols for your patients
1st October 2019
Understanding customer needs in the fast-changing NHS
Simon Grime, of Wilmington Healthcare, explains how pharma can navigate the new integrated care landscape using an intelligence-led approach
13th September 2019
Releasing the potential of real world evidence
Janssen believes RWE could realise an efficient, personalised and truly patient-centric healthcare system
4th September 2019
New frontiers
Tom O'Leary considers how the Internet of Medical Things (IoMT) is evolving the patient role in pharma
4th September 2019
A smart and healthy approach to defending the bottom line
New smart building technologies are helping pharmaceutical companies enhance productivity without compromising on compliance or quality. However, to maximise the available opportunities, companies need to choose the right technology providers, explains Adam Chapman, Vertical Sales Director – Life Sciences (Europe) at Honeywell Building Solutions.
2nd September 2019
