Annabelle Sandeman has been appointed as Huntsworth Health's new global head of commercial strategy.

She has more than 20 years’ experience in the industry and has held leading roles at Huntsworth Health across all agency disciplines, spanning a breadth of therapeutic categories and stakeholders around the world. Prior to joining Huntsworth, Annabelle held an in-house role at AbbVie.

“The fast moving and increasingly specialised environment for prescription medicines has led to an increasing client demand for new and complementary services to support their near-and longer-term growth ambitions,” said Sandeman. “Huntsworth has a strong track record of growth and innovation, and with the strengths and flexibility of our key healthcare agencies Medistrava, Evoke and TCEG, we are well positioned to evolve even more quickly.”

During her time at Huntsworth Health, Sandeman has already led its Medical and PR teams and worked within its creative agencies. She is also co-chair of the Communique awards in 2019 and on the Governance Committee for the Healthcare Communications Association (HCA).