Havas Health has hired Carola Salvato as general manager, Havas Life Italy and joins from TBWA Group Italy, where she was the director of the healthcare business.

She will be based in the main office in Milan, and is tasked with growing the agency with a special focus on digital solutions and becoming strategic partners with clients.

Salvato brings over 16 years of integrated marketing experience to the role, with a background in both consumer and wellness.