Bedrock Healthcare Communications has named Nick Rodger as strategic solutions director, reporting to managing director David Youds.

Nick joins from Baxter Healthcare where he was most recently marketing manager, having previously held positions in Sandoz, Abbott, Janssen and Schering in various marketing, sales, commercial and public relations roles. Nick is also currently Chair of the PharmaTimes Marketing Committee.

In his new role Nick will bring his experience to help drive Bedrock’s stringent quality control procedures, acting as another ‘internal client’, as well as providing strategic support.