Zeno has appointed David Berkovitch as head of healthcare, a London-based role that also sees him take up a seat on the board of the New York-based healthcare group's 3 Monkeys Zeno agency.
He joins from FleishmanHillard Fishburn, where he was director and partner and previously co-led that agency's London healthcare practice.
A senior healthcare communicator with deep corporate and product experience across a broad range of companies, prior to his time at FleishmanHillard Berkovitch spent eight years at Edelman.
"The competing challenges of optimising the profound scientific and technological innovation is shifting how we can treat disease today. The urgency to do more with less, requires expertise in navigating the needs of diverse and conflicted stakeholders"