Medical Affairs Communications Manager of the Year
If you are an experienced Medical Affairs Communicator, working within agency or Pharma / Biotech, this new category is for you. You will have the opportunity to demonstrate and test your skills and benchmark yourself against your professional colleagues, hopefully being rewarded for your contribution to the industry at our awards ceremony!
- This new category will recognise excellence in communications, allowing individuals to demonstrate their competencies and skills in strategic and implementation planning and leadership
- You should be an experienced Medical Affairs Communicator with over 5 years’ communications experience – highly skilled in your discipline
- For senior grade agency and in-house individuals who are experienced in developing the strategy and managing the delivery of scientific communications
- Senior freelancers who specialise in the area, may also wish to consider entering this category
- The challenge will be to utilise a realistic, but fictional, scientific case study and communications scenario, developed by Medical Affairs specialists. You will be tasked with presenting a strategy, with a degree of implementational planning, to address the associated communication challenges.
Specific scoring criteria will be developed alongside each year’s unique case-study / challenge. But all finalists should bear in mind the requirement to demonstrate their ability in:
- Comprehending the science and the challenge
Finalists should demonstrate a comprehensive understanding of the case study and the scientific communication challenges.
They should be able to propose an appropriate plan to deliver the scientific communications they identify as key
Finalists in this category should demonstrate their leadership and guidance skills – showing how they would utilise the resources at their disposal to deliver their plan
- Audience understanding
Demonstrate a deep understanding of the audiences for their communications, showing how your chosen communications strategy uses your knowledge and experience and why you think it will deliver the best outcomes
- Prioritising and identifying key insights
Demonstrate your ability to define and identify the key scientific and strategic insights– and show how you would prioritise their importance in your communications
- Developing workable scientific communications
Finalists must exhibit sound thinking within their response to the brief – showing clearly their chosen communications strategies – and how they can be implemented in a real world situation
- Demonstrating a good blend of scientific understanding, communication skills and respect for compliance
Demonstrate your ability to effectively communicate data and scientific information through a targeted and impactful approach, whilst always showing you understand the risks, how to mitigate them and that you are keeping the core compliance issues at the forefront of your plans