PharmaTimes media is partnering with Bowel Cancer UK and Beating Bowel Cancer to launch a Charity Challenge Award as part of the Communications Team of the Year competition.

Commenting on this exciting new opportunity for agencies nationwide, PharmaTimes business manager and competition lead Anna Yeardley says: “There are a number of agencies carrying out work on behalf of charities and we felt it important to highlight this important area by giving it a category of its own."

Mike Dixon, HCA CEO and member of the competition's executive steering group agrees: “Compete for this prestigeous new award and provide invaluable help to well deserving charities at the same time! That’s more than enough reason to enter this inspirational new award right now…” he says

PharmaTimes media will be working with Bowel Cancer UK and Beating Bowel Cancer to develop a brief specific to the charity, a representative for which will also help its highly esteemed panel of judges to select the winning team.

Deborah Alsina MBE, Chief Executive at Bowel Cancer UK and Beating Bowel Cancer, says: “We are absolutely delighted to be chosen as charity partner for PharmaTimes Media’s 2018 Communications Team of the Year competition."

We look forward to working with PharmaTimes Media to put together a brief that challenges agencies to raise the profile of the charity and awareness of bowel cancer – the UK’s second biggest cancer killer,” she adds.

The PharmaTimes Communications Team of the Year Awards will return to London this November, alongside Marketer of the Year and the all-new Sales Awards.

The competition has a long history of being the only pharma industry award that tests the competencies and potential of communications agency teams, benchmarking talent agency side.

In addition to the new ‘Charity Challenge’ are two further team awards, one focusing on a challenge in the UK marketplace, one with an international focus and also new for 2018, the ‘Aspiring Communications Manager of the Year’ category.

Healthcare communications agencies are invited to put forward teams (and in the case of Aspiring Communications Manager, individuals in-house or agency side) to 'face the panel' in an on-the-day pitch challenge and be judged on their ability to answer the brief, play to their strengths and win.