New rules of engagement
Healthcare systems have changed forever as a result of COVID-19. How should pharma respond to the new rules of engagement?
17th April 2020
Thought Leadership
The future is augmentation, not replacement
The key to successful collaboration between human specialists and AI is to identify areas in which people excel
16th April 2020
Creating common endeavours
Conclusio’s Johnny Skillicorn-Aston and James Roach consider the true meaning of patient-centricity in clinical trials
31st March 2020
The Trust Deficit - blockchain toward transparency
Blockchain is quickly moving from interesting pilots to clear use cases as a source of trust
3rd February 2020
The Value Exchange
Simon Grime, of Wilmington Healthcare, explains the principles of exchanging value with customers to gain trust and consent
4th December 2019
Continuity in a time of uncertainty
Tony Cordrey, vice president of European Strategic Operations Accord Healthcare, stresses the importance of ensuring consistency and continuity in medicines supply
28th October 2019
Paving the way
Is Europe catching up (or pioneering the way) in digital therapeutics?
28th October 2019
Once Upon A Time…
Emma Knott, associate director and head of Social Media at Publicis Resolute, says there’s power in pharma’s core narrative
28th October 2019
