PharmaTimes is the UK's leading pharmaceutical magazine, tracking the trends and issues that affect the industry here in the UK, in Europe and across the world. We deliver independent, authoritative and trustworthy content through impartial, balanced and informed opinion and analysis.
PharmaTimes print and digital versions have a total circulation of 23,184, reaching right across the industry into every company and every function. What's more, our circulation includes 8,000 NHS healthcare professionals: chief pharmacists, medicines management and primary care commissioners.
A perfect pitch process benefits pharma as much as the agencies involved. Mike Dixon, chief executive of the Healthcare Communications Association, discusses two initiatives trying to help identify best practice guidance for all stakeholders in the pitch process